### A+ Content Architecture & Module Wireframe Matrix | Module Slot | Module Type | Dimensions | Primary Visual Concept | Mobile Optimization Focus | | --- | --- | --- | --- | --- | | Slot 1 | Standard Company Logo | 600 x 180 px | Minimalist brand logo on dark neutral background | Crisp SVG rendering | | Slot 2 | Standard Header with Text | 970 x 600 px | Sleeper in optimal cervical alignment | Bold header readable on small screens | | Slot 3 | Standard Four Image & Text | 220 x 220 px (x4) | Isolated component callouts with icons | Short 2-line bullet points | | Slot 4 | Standard Comparison Table | 970 x 300 px | 4-product catalog cross-sell matrix | Checkmarks and clear metric rows | ### Module-by-Module Conversion Copy & Art Direction #### Module 1: Full Header Hero (970 x 600 px) * **Art Direction:** Cross-section visual showing the spinal alignment of a side sleeper resting on the pillow, illuminated with a subtle spine overlay line. * **Headline:** Wake Up Rested: Precision Ergonomic Spinal Support. * **Body Copy:** Engineered to cradle the natural curvature of your neck and head. Dual-height contour channels relieve cervical pressure points so you wake up refreshed without morning muscle stiffness. #### Module 2: Technical Four-Feature Highlights (4x 220 x 220 px) * **Feature 1:** Dual-Loft Design. Flip between 4.3" and 4.9" profiles to match your personal shoulder height. * **Feature 2:** CertiPUR-US Core. Non-toxic, high-density memory foam that retains shape night after night. * **Feature 3:** Cooling Bamboo Shell. Infused with heat-dissipating weave fibers to keep surfaces cool. * **Feature 4:** Easy-Care Zippered Cover. Machine washable outer layer engineered for hygiene and breathability. ### Interactive ASIN Comparison Chart Data Matrix | Attribute | Ergonomic Contour (Flagship) | Standard Gel Orthopedic | Knee Support Wedge | Travel Neck Pillow | | --- | --- | --- | --- | --- | | Primary Sleep Position | Side & Back Sleepers | All Sleep Positions | Side Sleepers (Leg Alignment) | Seated / Travel Rest | | Core Material | Contoured Memory Foam | Shredded Gel Foam | High-Density Polyfoam | Molded Foam Core | | Cooling Cover Fabric | Cooling Bamboo Blend | Soft Polyester Knit | Breathable Velour | Microfiber Fleece | | Adjustable Loft | Dual-Height Contour | Removable Fill | Fixed Ergonomic Arc | Snap Closure Adjust | | Primary Benefit | Cervical Spine Relief | Balanced Everyday Support | Hip & Lower Back Comfort | Portable Neck Support | ### Amazon Brand Story Carousel Module * **Card 1 (Brand Mission Focus):** Founded by clinical physical therapists, SomnaTech designs functional sleep surfaces that restore natural body posture. * **Card 2 (Material Integrity):** Certified non-toxic foams, zero harmful chemical off-gassing, and responsibly sourced textile covers. * **Card 3 (Sleep Science Lab):** Every contour is tested across hundreds of sleep hours to ensure long-term orthopedic support. * **Card 4 (Explore the Collection):** Explore our complete sleep system from contour pillows to specialized lumbar and knee support wedges.