### PART 1: COLD EMAIL SEQUENCE Email 1: Subject: Your ads are bleeding money (here's why) Hi [Name], most e-commerce stores I audit spend 80% of budget on paid ads while their organic channels sit completely dead. The brands doing $50k/month? They flipped that ratio. I help stores like yours build organic social systems that cut ad dependency by 40%. Worth a 15-min call this week? Email 2: Subject: Quick result from last week Hi [Name], just helped a Shopify store in your niche grow their Instagram from 800 to 11k followers in 60 days — no ad spend. Happy to share the exact framework. Still open to a quick chat? Email 3: Subject: Closing my file on this Hi [Name], I'll stop reaching out after this. If organic growth isn't a priority right now, totally fine. But if you ever want to stop depending on ads, my calendar link is below. No pressure either way. ### PART 2: LINKEDIN SEQUENCE Connection Note: Hey [Name] — noticed you're scaling [Brand]. I work with e-commerce founders on organic growth systems. Would love to connect. Message 1: Hey [Name], thanks for connecting! Saw you're running paid campaigns — curious, are you also building any organic retention funnels alongside that? Follow-up: Most store owners I talk to say organic feels slow — but it's actually the only channel that compounds. I put together a quick 3-step framework if you'd want me to send it over? ### PART 3: OBJECTION HANDLER - "We already have someone for this." → Great — I can audit what's working and find the gaps for free. - "We don't have budget right now." → This actually reduces your ad spend, so it pays for itself. - "We tried social before, it didn't work." → That's exactly why I start with a strategy audit, not content.