# Cold Outreach Kit ## 1) Positioning (1 paragraph) I help B2B SaaS teams improve onboarding activation quickly without large engineering projects. The 2-week Onboarding Optimization Sprint focuses on diagnosing funnel drop-offs, running two high-leverage A/B tests, improving in-app guidance, and handing over a simple playbook your team can reuse. ## 2) Email #1 (max 120 words) Subject: Quick onboarding wins in 2 weeks (no new features) Body: Hi there — quick note. If you’re seeing activation dips or more “getting started” tickets, you might not need a big rebuild to improve onboarding. I run a 2-week Onboarding Optimization Sprint: funnel review, 2 A/B tests, in-app guidance improvements, and a handover playbook your team can reuse. Would it be useful to share how I’d structure the sprint for your onboarding flow (based on your current funnel and ticket themes)? If yes, are you open to a 15-minute call next week? ## 3) Email #2 Follow-up (max 90 words) Subject: Worth a quick look? Body: Just following up — the sprint is designed for teams with limited QA bandwidth: fixed scope, fast tests, and no “new feature build” beyond in-app guidance. If onboarding is a priority this quarter, I can outline two test ideas and the minimum data needed to validate them. Open to 15 minutes? ## 4) LinkedIn Message #1 (max 300 characters) Hi — I help B2B SaaS teams improve onboarding activation fast without big builds. I run a 2-week sprint: funnel review, 2 A/B tests, in-app guidance improvements, plus a handover playbook. If activation or “getting started” tickets are a focus, open to 15 min? ## 5) LinkedIn Message #2 Follow-up (max 300 characters) Quick follow-up: fixed-scope 2-week onboarding sprint built for limited QA capacity (no new feature build beyond in-app guidance). If helpful, I can share 2 test ideas and what data you’d need. Open to a short call? ## 6) Optional Voicemail Script (30–45 seconds) Hi, this is [Name]. I’m reaching out because I help B2B SaaS teams improve onboarding activation quickly without major engineering work. I run a short 2-week sprint: we review the funnel, launch two A/B tests, improve in-app guidance, and leave you with a reusable playbook. If onboarding is a priority, I’d be happy to share how this could look for your flow. You can reach me at [Number]. Thanks. ## 7) Open Questions (max 3) None.