1. Online Meal Planning Platform:
• Value Proposition: An online platform that allows users to plan and manage their meals, creating shopping lists and providing recipe ideas and nutritional advice tailored to their preferences and dietary needs.
• Target Audience: Busy professionals, families, those looking to improve their diet, those looking to save time in the kitchen.
• Key Features/Benefits: Intuitive user interface, tailored meal plan/shopping list, access to nutritional advice and recipes, ability to save favourite meals and ingredients.
2. Customised Clothing Boutique:
• Value Proposition: A boutique-style online store that offers customised clothing, allowing customers to design their own garments to their exact specifications.
• Target Audience: Fashion-conscious shoppers, those looking for unique clothing designs.
• Key Features/Benefits: Ability to design clothing to exact specifications, access to a wide range of fabrics and materials, high-quality craftsmanship.
3. Online Interior Design Service:
• Value Proposition: An online interior design service that provides customers with customised plans and advice on how to decorate their home, as well as access to a wide range of furniture, decor, and accessories.
• Target Audience: Homeowners, renters, those looking to spruce up their home.
• Key Features/Benefits: Professional advice, access to a wide range of product categories, ability to customise products to match existing home decor.
4. Artisan Marketplace:
• Value Proposition: An online artisan marketplace that connects customers with craftspeople, allowing them to buy unique, handmade products from all over the world.
• Target Audience: Those looking for unique and high-quality items, people looking to support small businesses and independent craftspeople.
• Key Features/Benefits: Access to a wide range of handmade products, ability to support independent craftspeople, ability to connect with craftspeople and discuss custom designs.
5. Sustainable Lifestyle Store:
• Value Proposition: An online store that specialises in sustainable lifestyle products, offering customers access to a wide range of eco-friendly and ethical items.
• Target Audience: Eco-conscious shoppers, those looking to reduce their environmental impact, those looking for ethically-sourced items.
• Key Features/Benefits: Access to a wide range of sustainable and ethical products, ability to track the environmental impact of products, access to advice and tips on living a sustainable lifestyle.