**Job Title:** Digital Marketing Manager **Company:** TechnoInnov **Location:** Lyon, France (with the possibility of partial remote work) **Company Description:** TechnoInnov, a rapidly expanding company in the technology sector, is seeking a Digital Marketing Manager. This strategic role aims to strengthen the company's online presence and increase its e-reputation. **Key Responsibilities:** - Develop and implement an omnichannel digital marketing strategy to improve online visibility and website traffic. - Lead web marketing operations to promote new digital products or services. - Analyze results, website traffic, and conversion, adjusting the strategy to optimize return on investment. - Coordinate internal and external teams to ensure digital projects are completed within timelines and budgets. - Conduct continuous technological and sectoral monitoring to ensure the company's image aligns with its values. **Required Qualifications:** - Degree in marketing, business, e-commerce, or a related field. - At least 5 years of experience in a similar role, preferably in the technology sector. - Proficiency in CRM tools, Google Analytics, and SEO/SEM techniques. - Advanced written and oral communication skills in English and French. - Ability to work autonomously and as part of a team, with analytical and problem-solving skills. **Specific Skills:** - Expertise in web marketing, e-commerce, computer development, and web design. - Ability to analyze internet user behavior and adapt strategies accordingly. - Strong aptitude for numbers, negotiation, and project management. - Analytical, synthesis, and leadership skills to lead teams. **Main Missions:** - Define and implement the marketing strategy for all company products. - Assist colleagues at the commercial and technical level. - Design and manage projects, improve website positioning, and develop a digital marketing strategy. **Working Conditions:** - Position based in Lyon with the possibility of professional travel and partial remote work. **Compensation and Benefits:** - Competitive salary between 50,000 and 70,000 euros per year, depending on experience. - Health insurance, retirement plan, 30 days of paid leave annually. - Opportunities for continuous training and professional development. **To Apply:** Send your complete application including CV, cover letter, certificates, and references to the provided email address. This position offers a unique opportunity to contribute to the development of an innovative technology company and to develop impactful marketing strategies in a dynamic environment.