Example input
[MARKET]: Industry: B2B SaaS Analytics Target segment: Mid-size tech companies ($10-50M revenue) Geographic focus: North America Current position: New entrant
[Your industry]: B2B SaaS Analytics
[Your target market]: Mid-size tech companies ($10-50M revenue)
[Your location focus]: North America
[Market standing]: New entrant
[COMPETITION]: Key competitors: Tableau, Looker, PowerBI Market dynamics: High competition, rapid tech evolution Growth rate: 25% YoY Entry barriers: Enterprise relationships, product complexity
[List 3-5 main competitors]: Tableau, Looker, PowerBI
[Current market situation]: High competition, rapid tech evolution
[Industry growth rate]: 25% YoY
[Main market barriers]: Enterprise relationships, product complexity
[OBJECTIVES]: Primary goal: Achieve 10% market share Timeline: 24 months Key metrics: 1000 enterprise customers, $10M ARR Risk appetite: Moderate
[Main objective]: Achieve 10% market share
[Achievement timeframe]: 24 months
[Success indicators]: 1000 enterprise customers, $10M ARR
[Risk tolerance level]: Moderate
Example output
# Market Intelligence Report: B2B SaaS Analytics
## 1. Market Analysis
### Current Market Dynamics
- Total addressable market (TAM): $21.6B for B2B analytics
- Serviceable obtainable market (SOM): $4.3B (mid-size tech segment)
- Market characterized by rapid consolidation and API-first solutions
- Strong shift toward self-service analytics and embedded BI
### Growth Patterns
- 25% YoY industry growth rate
- Mid-market segment growing 32% faster than enterprise
- Increasing demand for real-time analytics and AI integration
- Growing emphasis on vertical-specific solutions
### Competitive Landscape
| Competitor | Market Share | Key Strength | Key Weakness |
|------------|--------------|--------------|--------------|
| Tableau | 35% | Visual analytics | Complex pricing |
| Looker | 28% | Data modeling | Implementation time |
| PowerBI | 22% | MS integration | Limited customization |
### Market Opportunities
1. Underserved mid-market segment needs:
- Faster implementation cycles
- Simplified pricing models
- Industry-specific templates
2. Technology gaps:
- Real-time collaborative analytics
- AI-powered insights automation
- Low-code customization capabilities
## 2. Strategic Planning
### Market Entry Strategy
1. Phase 1 (Months 1-6):
- Launch MVP focused on real-time collaboration
- Target 3 vertical markets: SaaS, E-commerce, FinTech
- Implement transparent, consumption-based pricing
2. Phase 2 (Months 7-12):
- Release AI-powered insights engine
- Expand to 5 additional verticals
- Launch partner program for system integrators
3. Phase 3 (Months 13-24):
- Deploy enterprise features
- Establish strategic partnerships
- Scale sales operations
### Resource Requirements
- R&D: 45% of budget
- Sales & Marketing: 35%
- Customer Success: 20%
### Risk Assessment
1. High Priority Risks:
- Enterprise platform lock-in
- Technical debt from rapid development
- Customer acquisition costs
2. Mitigation Strategies:
- Build vendor-agnostic integrations
- Adopt microservices architecture
- Focus on product-led growth
## 3. Implementation Roadmap
### Quarter 1-2
- MVP development and beta testing
- Initial sales team hiring (10 reps)
- Launch marketing campaign ($1M budget)
### Quarter 3-4
- AI features development
- Expand sales team (25 reps)
- Launch partner program
### Quarter 5-6
- Enterprise feature deployment
- International expansion
- Strategic partnership development
### Quarter 7-8
- Full platform maturity
- Sales team expansion (50 reps)
- M&A opportunities exploration
## 4. Success Metrics
### Key Performance Indicators
1. Customer Acquisition
- Target: 1000 enterprise customers
- Milestone 1: 250 (6 months)
- Milestone 2: 500 (12 months)
- Milestone 3: 1000 (24 months)
2. Revenue Targets
- ARR Goal: $10M
- Q4 2024: $2M
- Q2 2025: $5M
- Q4 2025: $10M
3. Product Metrics
- User activation: 80%
- NPS: 40+
- Churn rate: <5%
### Critical Success Factors
1. Time to value < 14 days
2. Customer acquisition cost < $15,000
3. Gross margin > 75%
4. Platform uptime > 99.9%