Example input
(describe your company or your business with characteristics and target audience)
- My company is a social media marketing company, for any type of audience and looking for clients interested in improving their company's marketing
- My business is a clothing store. We sell casual clothes for male aged 25-45
- My company is a snack company located in the city center of são paulo, they are handmade snacks with special mayonnaise. we also sell snack combos with potato and soda
Example output
Example 1 : Week 1: Email List Building
Day Campaign Objective Target Audience Tactics
Day 1 Welcome Email Welcome new subscribers and offer a discount on their first purchase New subscribers Send a welcome email offering a discount on the first purchase to new subscribers
Day 2 Social Media Promotion Drive social media followers to sign up for the email list Social media followers Share a post on social media with a call-to-action to sign up for the email list
Day 3 Referral Program Encourage current subscribers to refer their friends and colleagues Current subscribers Send an email to current subscribers offering them a discount code to share with friends and colleagues
Day 4 Blog Post Create a blog post about the benefits of handmade snacks with special mayonnaise Blog readers Include a call-to-action at the end of the blog post encouraging readers to sign up for the email list
Day 5 Loyalty Program Reward customers for repeat purchases Repeat customers Send an email to repeat customers offering them a loyalty discount code for future purchases
Week 2-4: Facebook Advertising
Week Campaign Objective Target Audience Tactics
Week 2 Local Awareness Increase awareness of the store location and product offerings People near the store Create a Facebook ad showcasing the store location, handmade snacks with special mayonnaise, and snack combos with potato and soda
Week 3 Video Ads Showcase the making of the snacks and special mayonnaise Snack enthusiasts Create a video ad showcasing the making of the snacks and special mayonnaise, highlighting the handmade process and unique ingredients
Week 4 Lead Generation Ads Generate leads by offering a discount on the first purchase Facebook users interested in snacks Create a lead generation ad offering a discount on the first purchase for people interested in snacks, targeting Facebook users interested in snacks
Note: The tactics mentioned in this marketing plan are just examples, and the actual tactics used may vary depending on your company's specific needs and goals. Additionally, it's important to continuously monitor and adjust the marketing plan based on the results and feedback received.
Example 2 : Week 1: Email List Building
Day Campaign Objective Target Audience Tactics
Day 1 Welcome Email Welcome new subscribers and offer a free consultation New subscribers Send a welcome email offering a free consultation to new subscribers
Day 2 Social Media Promotion Drive social media followers to sign up for the email list Social media followers Share a post on social media with a call-to-action to sign up for the email list
Day 3 Referral Program Encourage current subscribers to refer their friends and colleagues Current subscribers Send an email to current subscribers offering them a discount code to share with friends and colleagues
Day 4 Blog Post Create a blog post about the benefits of social media marketing for businesses Blog readers Include a call-to-action at the end of the blog post encouraging readers to sign up for the email list
Day 5 Partner Promotion Partner with a complementary brand to offer a joint discount Partner brand customers Send an email to the partner brand's customers with a joint discount code that can be used at both companies
Week 2-4: Facebook Advertising
Week Campaign Objective Target Audience Tactics
Week 2 Lookalike Audience Find and target users who have similar interests to your current email subscribers Lookalike audience Use Facebook's Lookalike Audience tool to create a custom audience and target them with a Facebook ad promoting the benefits of social media marketing for businesses and offering a free consultation
Week 3 Retargeting Target users who have visited the website but did not fill out a consultation request form Website visitors Use Facebook's retargeting feature to show ads to users who have visited the website but did not fill out a consultation request form, offering a free consultation
Week 4 Lead Generation Ads Generate leads by offering a free consultation Facebook users interested in marketing Create a lead generation ad offering a free consultation for businesses interested in improving their marketing, targeting Facebook users interested in marketing
Example 3 : Week 1: Email List Building
Day Campaign Objective Target Audience Tactics
Day 1 Welcome Email Welcome new customers and offer a discount code for their first purchase New customers Send a welcome email with a discount code for their first purchase
Day 2 Social Media Promotion Drive social media followers to sign up for the email list Social media followers Share a post on social media with a call-to-action to sign up for the email list
Day 3 Referral Program Encourage current subscribers to refer their friends and family Current subscribers Send an email to current subscribers offering them a discount code to share with friends and family
Day 4 Blog Post Create a blog post about upcoming trends for the season Blog readers Include a call-to-action at the end of the blog post encouraging readers to sign up for the email list
Day 5 Partner Promotion Partner with a complementary brand to offer a joint discount Partner brand customers Send an email to the partner brand's customers with a joint discount code that can be used at both stores
Week 2-4: Facebook Advertising
Week Campaign Objective Target Audience Tactics
Week 2 Lookalike Audience Find and target users who have similar interests to your current email subscribers Lookalike audience Use Facebook's Lookalike Audience tool to create a custom audience and target them with a Facebook ad promoting the store and offering a discount code
Week 3 Retargeting Target users who have visited the website but did not make a purchase Website visitors Use Facebook's retargeting feature to show ads to users who have visited the website but did not make a purchase, offering a discount code
Week 4 Carousel Ads Showcase the store's products and highlight the brand's values and mission Facebook users aged 25-45 Create a carousel ad showcasing the store's products and highlighting the brand's values and mission, targeting Facebook users aged 25-45