## 1. Situation The goal is to prepare a small product launch for **20 November**, which is the agreed launch date. The support FAQ is already complete, while the landing page and product screenshots are still in progress. The main obstacle is that the landing page cannot be finalized until the screenshots are approved. ## 2. Decisions and proposals **Decisions** - Launch on **20 November**. - Mira will finish the landing page by **12 November**. - Jonah will approve the product screenshots by **10 November**. - The landing page cannot be finalized until the screenshots are approved. - The next check-in is **13 November**. **Proposals** - Leo suggested running a paid ad test. No budget or approval has been agreed. ## 3. Action register | ID | Concrete next action | Basis | Owner | Due date | Dependency or blocker | Done when | |---|---|---|---|---|---|---| | A1 | Approve the product screenshots. | Explicit commitment | Jonah | 10 November | None stated | Screenshots are approved. | | A2 | Finish the landing page. | Explicit commitment | Mira | 12 November | Depends on A1: screenshot approval. | Landing page is finished. | | A3 | Assign an owner for the launch email draft. | Your recommendation | Not stated | Not stated | No owner is currently assigned. | Recommended completion criterion: one owner is explicitly assigned. | | A4 | Prepare the launch email draft. | Your recommendation | Not stated | Not stated | Recommended dependency: complete A3 first. | Recommended completion criterion: draft is ready for review. | | A5 | Decide whether to run the proposed paid ad test. | Your recommendation | Not stated | Not stated | Budget and approval are not agreed. | Recommended completion criterion: approve or reject the test. | | A6 | If the paid ad test is approved, agree its budget. | Your recommendation | Not stated | Not stated | Depends on approval of the proposal in A5. | Recommended completion criterion: an explicit budget is agreed. | | A7 | Hold the next launch check-in. | Explicit commitment | Not stated | 13 November | None stated | Check-in takes place. | | A8 | Launch the product. | Explicit decision | Not stated | 20 November | Recommended dependency: required launch materials are ready. | Product launch takes place. | ## 4. Next three moves Suggested sequence, not an agreed priority: 1. **A1 — Approve the product screenshots.** 2. **A2 — Finish the landing page.** 3. **A3 — Assign an owner for the launch email draft.** This order addresses the explicit screenshot-to-landing-page dependency first, then the currently unowned email work. **Unresolved questions** - Who owns the launch email draft? - Will the proposed paid ad test be approved? - If the paid ad test is approved, what budget will be allocated? ## 5. Follow-up draft The launch remains confirmed for 20 November. Jonah is due to approve the product screenshots by 10 November, and Mira is due to finish the landing page by 12 November; the landing page depends on screenshot approval. The support FAQ is already complete, and the next check-in is 13 November. Still unresolved: the email draft has no owner. Leo also proposed a paid ad test, but this has not been approved and no budget has been agreed. Please confirm the email owner and whether we want to proceed with the proposed ad test.