PROMOTION PLAN Artist or DJ: DJ Ráďa Song or Product: Festival Pulse Vol. 2 Music Genre: Electronic / Festival EDM Target Audience: EDM and festival music fans Main Destination: https://djrada.gumroad.com/l/qeoknl Main goal: Increase awareness of Festival Pulse Vol. 2 and attract new listeners. Best strategy: Create energetic short-form videos using the strongest musical moments. Start each video with an immediate visual or musical hook. Best platforms: TikTok, Instagram Reels, and YouTube Shorts. Content approach: Create several versions with different openings, visuals, and captions. Test which version receives the strongest response. Suggested CTA: Listen now and discover the full release. Priority: Focus on organic promotion first and reuse the content format that performs best.