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🤖 GPT
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Over 1 month ago
Prompt Details
Model
Completion - GPT-3.5 (text-davinci-003)
Token size
949 ($0.01900 / call)
Example input
Client Acme Blender Company Background CREATIVE BRIEF Blenders have long been a popular household appliance used to create milkshakes, smoothies, sauces and many other culinary delights. For the past five years, Acme Blender Company’s sales have been declining. Blenders in general have been replaced with food processors, juicers, slap-chops, and a variety of other gadgets. While Acme Blenders get the job done at a fair price, they have no real product differentiators. Objective We need to make blenders relevant again, and get our target audience talking about Acme Blenders with a campaign they’ll want to share. Who are we talking to? Two people, a guy and girl, in their twentys that just moved out of their parents’ houses into their own apartment. They own a few hand-me-downs from their parents and some furniture from Kijiji and IKEA, but they are in the market to pick up some new household basics. They’re hard to reach with traditional advertising like TV and newspaper because they use Netflix, listen to Spotify, and use AdBlock on their computers. They listen to the radio driving to and from school in the winter, and will typically read a few magazines using Zinio on their tablets. They get their information on what to buy from their friends, online reviews, and perusing Kijiji or Craigslist. They’re well connected socially and they spend time with friends and family several times a week. They’re active and enjoy paddleboarding in the summer, and yoga in the winter. They try to eat well most of the time, but they’ll go to fast food places a few times a week out of convenience, and they also enjoy having a few too many drinks with their friends at a lounge on weekends. What do we know about them that might help? Because juicing has become more popular, Josh and Heidi are currently looking for a juicer. They need to be shown why an Acme Blender is a better choice. Your challenge Come up with an ad campaign that will convince Josh and Heidi to buy an Acme Blender., two, print, tv spot, website, social
Example output
Print:
1. A full-page ad in a magazine that features an image of Josh and Heidi using their Acme Blender to make a smoothie while paddleboarding, with the headline "Take Your Blending to New Heights With Acme!"
2. An eye-catching poster at the local yoga studio that shows a woman making her morning smoothie with an Acme Blender, accompanied by the tagline "Start Your Day Right with Acme!"
TV Spot:
1. A commercial featuring Josh and Heidi enjoying their time paddleboarding together, transitioning into them blending up some smoothies in their kitchen using an Acme Blender, ending with them back on the water enjoying their drinks accompanied by the message "Blend Outdoors With Acme!".
2. A commercial showing off all of the different culinary delights that can be made with an Acme Blender, from sauces and soups to healthy snacks like smoothies and shakes - ending with Heidi sipping on her new creation while relaxing in her apartment's living room.
Website:
1. An interactive quiz on the website where users can answer questions about themselves such as what kind of food they like or what activities they enjoy doing, in order to receive personalized recommendations for which type of blender would best suit their lifestyle - complete with information about why they should buy an Acme Blender over other brands.
2. A feature section dedicated to showcasing delicious recipes made using only ingredients blended together in one's own kitchen using an ache blender – each recipe accompanied by stunning images as well as helpful tips for getting creative when it comes to crafting your own culinary creations at home!
Social:
1. An Instagram campaign featuring influencers from around town showing off all kinds of amazing dishes created using just one appliance- The trusty old ACME blender! Each post should include vibrant visuals alongside captions emphasizing how easy it is to cook up something delicious quickly with this affordable yet powerful tool!
2. A Facebook Live video series hosted by Josh & Heidi showcasing how incredibly versatile blenders can be when it comes to creating delicious meals quickly – each episode focusing on a different type of cuisine where viewers will get cooking tips directly from our hosts as well as instructions for how they can recreate these dishes at home!