# Ecommerce Operations Report ## Product Overview **Product:** Wireless Mouse **SKU:** WM101 **Reporting Period:** 30 days ## Sales Performance Units Sold: 150 Average Daily Demand: 5 units ## Inventory Analysis Current Stock: 40 units Days of Inventory Cover: 8 days Supplier Lead Time: 10 days Safety Stock: 20 units **Reorder Point: 70 units** Calculation: (5 × 10) + 20 = 70 ## Pricing and Profitability Selling Price: $25 Variable Cost per Unit: $15 **Contribution per Unit: $10** **Contribution Margin: 40%** This is contribution margin, not net profit. ## Operational Priority **P2 — HIGH** Evidence: Current stock of 40 units is below the calculated reorder point of 70 units. ## Recommended Actions - Review replenishment immediately. - Confirm supplier availability and lead time. - Calculate an order quantity after receiving a target stock level or replenishment policy. - Monitor inventory cover daily. ## Conclusion The product has approximately eight days of stock cover at its observed sales velocity, while supplier lead time is ten days. Replenishment requires prompt attention.