Our onboarding flow used to lose 6 out of 10 people before they finished signing up. After a redesign focused on cutting every non-essential step, that number flipped: 68% completion, up from 40%. The biggest change wasn't visual. It was cutting three fields we'd been asking for "just in case" -- fields almost nobody needed on day one, but that added friction for everybody. The lesson I keep relearning: most onboarding problems aren't design problems, they're "we're asking for something too early" problems. Curious how other teams have found their own unnecessary steps -- what did you cut that you were scared to cut? #ProductDesign #UX I led with the before/after number as the hook since it's concrete and slightly surprising, then kept the explanation to the one real insight (cutting fields) rather than listing every change, so the point lands clearly.