REVISION LIST: 1. Client said: "make it pop more" Likely meaning: The logo may not stand out against its background. It could also mean the colors look flat. Change to make: Increase the contrast between the logo and its background, and try one brighter accent color. Confidence: Medium 2. Client said: "it feels a bit corporate but still professional" Likely meaning: She may want a warmer, friendlier look. It could mean the typeface feels stiff. Change to make: Try a softer, rounder typeface and a warmer color, and keep the layout clean. Confidence: Low 3. Client said: "Maybe bigger?" Likely meaning: The logo may look small in the mockup she saw. Change to make: Increase the logo size by about 20% in the mockup and check whether it still has room around it. Confidence: High CONFLICTS OR GAPS: - "Pop more" and "still professional" can pull in opposite directions, so a bolder look may feel less professional to her QUESTIONS FOR THE CLIENT: 1. For "less corporate," would you prefer a warmer color palette or a friendlier typeface? REPLY TO CLIENT: Hi Hannah, thanks for the notes! I'll increase the logo size, boost the contrast so it stands out more, and try one brighter accent color. For the "less corporate" feel, would you prefer a warmer color palette or a friendlier typeface? I'll send an updated version once I know.