Example output
Customer Journey Stage Keywords Monthly Search Volume (MSV) Competition
Awareness What are gluten-free bagels 480 Low
Awareness Gluten-free breakfast ideas 1,300 Medium
Awareness Gluten-free bagel options 300 Low
Awareness Benefits of gluten-free diet 8,100 High
Awareness Celiac disease symptoms 2,900 Medium
Consideration Gluten-free bagel recipes 3,600 Low
Consideration Gluten-free bagel toppings 1,000 Low
Consideration Montreal gluten-free bakeries 700 Medium
Consideration Gluten-free breakfast recipes 5,400 Low
Consideration Best gluten-free bagels 260 Low
Decision Buy gluten-free bagels online 390 Low
Decision Gluten-free bagels Montreal 780 Medium
Decision Order gluten-free bagels 210 Low
Decision Best gluten-free bagels Montreal 90 Low
Decision Gluten-free bagels for sale 110 Low
Decision Montreal gluten-free bakery delivery 170 Low
Decision Gluten-free bagels bulk order 70 Low
Decision Gluten-free bagels catering 40 Low
Decision Montreal gluten-free bagel brands 30 Low
Decision Local gluten-free bagel shop 20 Low
Decision Gluten-free bagel wholesale 10 Low
Note: The MSV and competition are just estimates since direct access to Google keyword data is not possible.
Analysis:
The table includes keywords targeting different stages of the customer journey for gluten-free bagels in Montreal. The keywords for awareness stage include topics such as the benefits of a gluten-free diet, celiac disease symptoms, and gluten-free breakfast ideas. For the consideration stage, the keywords include gluten-free bagel recipes, Montreal gluten-free bakeries, and gluten-free breakfast recipes. For the decision stage, the keywords include buying gluten-free bagels online, gluten-free bagels Montreal, and ordering gluten-free bagels.
The focus keyword for this campaign could be "gluten-free bagels Montreal," which has a decent MSV and medium competition. This keyword could be targeted across all three stages of the customer journey to capture potential customers at different points in their search process. Additionally, "gluten-free bagel recipes" and "best gluten-free bagels" could also be used as focus keywords for content targeting the consideration and decision stages, respectively.